Business Planning

Practical Guides

• Business Planning for Enduring Social Impact: A Root Cause How-to Guide 

This practical guide provides an introduction to business planning for enduring social impact and leads readers through a four-step process for creating an actionable business plan. The book draws on Root Cause’s unique business planning methodology, developed through consulting engagements with dozens of organizations and through Root Cause's experience with the social enterprise initiatives that it has started and grown.

Case Studies

• Case Study: Bonnie CLAC

This case study describes how Bonnie CLAC (Car Loans and Counseling) uses a market-based approach to "help people from all walks of life get the most car for their money" − and to break the cycle of poor financial decision making in the process.

• Case Study: ITNAmerica

This case study describes ITNAmerica's solution to the problem of how to keep older Americans mobile and independent as their abilities to drive decline.

• Case Study: WriteBoston: Moving from Free to Fee

This case study describes how one organization implemented an increase of fees for its services, while outlining the steps to take and factors to consider for other organizations seeking to do the same.

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