National Asian Pacific Center on Aging

How does a nonprofit advocacy organization expand the breadth and depth of its work intelligently and sustainably?


The National Asian Pacific Center on Aging (NAPCA) had reached an inflection point: a new President and CEO was in place; it was ready to offer a wider range of services to constituents; and its programmatic growth would require a more diversified revenue stream. NAPCA needed help taking a hard look at its present and future, answering questions such as what new activities would help it better serve its constituents and what staffing, organizational structure, and revenue mix would best ensure growth and sustainability?

Project Overview

To better understand the needs of Asian American and Pacific Islander (AAPI) elders and how best to serve them, Root Cause and NAPCA administered a needs assessment survey to 660 AAPI and/or elder-focused community-based organizations and analyzed the results. Our consultants also interviewed past and current staff members and NAPCA program participants in order to understand the organization’s strengths and challenges. Root Cause established a working group of key stakeholders and facilitated discussions at each step of the business planning process in order to discuss findings, obtain feedback, and determine next steps

Root Cause also identified funders (and coached NAPCA on how to talk to them) who could provide valuable feedback on the strategic business planning process and who might, as the relationships matured, invest in NAPCA.

The strategic business plan provided NAPCA with a clear roadmap for its future based on growth, sustainability and impact. The plan included a robust 12-month action plan that outlined key next steps, the responsible party for each and monitoring recommendations.


NAPCA is now implementing the strategic business plan and has already acted on many of its recommendations. As a result of its work with Root Cause, NAPCA has:

  • Received a $750,000 grant from The Atlantic Philanthropies to implement key components of the business plan
  • Established and implemented a research, knowledge, and education agenda to help AAPI elders
  • Received a $2.8 million grant from the U.S. Department of Labor (DOL) and became the first grantee funded by DOL to serve a targeted population
  • Grew its annual budget from $15.0 million in FY2009 to $16.7 million in FY2013

NAPCA has also hired key new senior staff members and strengthened its outreach and communications efforts.

Relevant expertise and smart problem solving tools.
image description
image description


Develop a Strategic Business Plan

Root Cause develops business plans that set strategy and articulate a path to implementation that is specific, measurable, and attainable. READ MORE


Business Planning for Enduring Social Impact: A How-to Guide

This guide provides an introduction to business planning for enduring social impact and leads readers through a four-step process for creating an actionable business plan. READ MORE

If you are ready to engage in a rigorous strategic business planning process with a trusted partner dedicated to working collaboratively with board members and staff, fill out the form below.

Like what you see? Contact us

To schedule an initial phone conversation about your project, fill out
this form.

Or contact Elizabeth Leberman at
or 617.299.2129.