It's not easy to quantify the results of my organization's programs. How do I collect the data necessary to evaluate our success
Rather than getting caught up in the “It’s impossible to measure what we do” argument, try following a few simple steps:
- Sit down with a group of staff or board members, and brainstorm a list of indicators that might help you evaluate your organization’s impact.
- Study your list carefully, and delete any indicators that do not directly relate to your organization’s financial and operational health and the targeted social problem.
- Develop a survey with questions that will help you obtain the data you need, and determine how often to administer the survey. For example, ICE surveys participants once upon entering its small-business program, and every year for five years after graduation. It can be helpful to test your survey with a small group first, to make sure that the questions make sense to participants and capture data that you can use.
- Create a schedule and delegate tasks for collecting, analyzing, and reporting your data
